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The Music Business is a Gamble



Once again the bottom line is money. Business ventures are designed to make money plain and simple. I'm not trying to make you a businessman, I'm trying to show you how this Industry operates. An A&R Representative must look for new ways to make money all the time to keep their careers alive. There are producers and music supervisors out there right now searching for the perfect song for the perfect scene to make a production deadline. So the demand is always going to be there fro fresh new talent. If your music is good chances are there is an A&R Representative looking for it right now. If you have a quality product that people want to buy, or if you ahve a live performance that people will pay money for.- then you might be on to something. Putting it out there to the consumer is where the money making potential exists. Getting your “small scale” operation noticed by the right people in the industry is the key. These people have the power and resources to make it all available on a much “larger scale”. This is where the greatest money making potential exists. But like most start up businesses it is a huge risk.  

The music business is a risky business venture, it is an investment of all your hard work and money, and there are no guarantees you will ever get a return. There are no guarantees a label will ever get a return. It's a gamble. We already know that getting noticed usually is a by-product of doing all the right things, when someone gets signed it's simply because they made a good impression of someone important. So what are those things? Remember what that A&R Representative said earlier? “if you got the right stuff, it’s only a matter of time before we hear about you.” It’s also safe to say that if you haven’t been contacted by an A&R after several years in the business, perhaps you’re doing something wrong. It can be said that only 1 out every 100 new band achieve financial success. Before we go any further let's quickly examine a few realities. The negative reality - this business can at times seem saturated with music - mainly because it is. The positive reality - Anyone can form a band, but not everyone can release a high quality CD or production. Not everyone has marketability, good songs, business savvy, and even the ability to develop a good working relationships.  

True, luck is a factor, and networking is the key to anything you do professionally – but look at the positives: success is usually a by product of persistence and hard work. If your band has a good marketable sound, image, live presentation, and musical production with solid networking, chances are you are belong in the upper 10% of unsigned bands out there right now. That's a great place to start. If you are a writer whose music is currently being considered for film, TV, or even commercials you too have a powerful exposure medium. Since we're on the subject or A&R Representative let's shift gears and put you directly in the shoes of an A&R Representative. This will shift your mentality a bit by seeing just what a A&R Representative needs to survive. 
















Cyrus Rhodes is President of Seattle based label Katavi Arts Guitarist for local band Seven Against Thebes Executive Producer of Projects Drum Dynasty, Seven Against Thebes, Over the years Rhodes has been a guitarist in a touring band, A&R Representative Chicago (1998 - 2003), Seattle (2003 - Present), Talent Buyer, Band Manager, Booking Agent, and most recently a Syndicated Music Critic. His reviews have been posted on USA Today and Headline News. Rhodes is also Chief Editor and lead critic for several webzines.  In 2009 he  launched www.ndiemusicdigest.com. IMD is dedicated to developing hard working Independent Artists worldwide. IMD only accepts material from unsigned bands and artists.


Cyrus's Record Label  Katavi Arts

Cyrus's band Seven Against Thebes  Seven Against Thebes

Drum Dynasty Project Drum Dynasty


Cyrus Rhodes has written and edited reviews for the following Publications, Labels and Entertainment Agencies:




All What's Rock

Carlito's Music Blog


Headline News

Gas House Radio

Indie Mindy


Indie Artists Alliance

Jan Van Zee

Leicester Bangs

The Mag

The Muse Muse

Music Emissions

Music News Nashville


Rock n' Roll View

SKOPE Magazine

USA Today

Vents Magazine

Victory Music








Entertainment Groups and Agencies


Blonde Entertainment

Boston Punx

Budhha Fubk

Cross Seas Entertainment

Erco Scavenger Entertainment


Freebird Entertainmentc


Golden Harvest Entertainment

Grit PR



Kaos Records

Lazer Marketing

La Famouse Ent

Magna Carta

Miles High Productions


Pop Core Entertainment

Rhymesayers Crushkill

Serge Entertainment

Solid Productions LLC

SOM Entertainment LLC



Working Brilliantly



Arkouse Records

Arythmia Records

AK Jazz

AWB Records

Bag of Bones Records

Bald Freak Music

Blacksail Records

Bloody Mary Records

Blu-Grascal Records

Budhha Funk

Buckin Savior Records

Cakewalk Records

Commune Recordings

DEC Productions

Dharma Records

Do Too Records

Drunk Soul Records

East End Productions

EP Music

Firebelly Music

Flintrock Productions

Global Vortex Records

Good Records

Hush Music

Interscope Records

Intimate Audio

Jetty Records

Kite Stripe Records

The Last Records

Lakeshore Records

Left Ear Records

Lettera "A" Records

Line Drive Records

Lonely Llama Music

Mad Dwarf Productions

Nettwerk Records

Noh Code Records

OmOm Music

One Eyed Turtle Productions

Outstanding Music

Peaceman Music

Post Colonial Records

Prospect Records

Purple Kush

Raven Recordings

Red Rock Music

Round Box Records

Roast Records

Ryder Roo records

Saguaro Road Records

Sauspop Records

Seven Seas Records

Singing Wolf Records

Squidhat Records

Spektrum Productions

Tenth Planet Records

Thin Man Music

Trifonic Records

Waltzing Duck Records

Contact  Professional Inquiries only


Cyrus Rhodes

President, Syndicated Music Critic, Marketing Solutions

Indie Music Media LLC

Katavi Arts LLC

Seattle, WA.


(360) 509-1779 - Office

(360) 394-3631 - Facsimile



















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